Automation used to Manage Operational Marketing Communications
Programmatic Marketing
Online Retailing
Online Retailing is not an option: For most businesses, it is mandatory for survival!
Helpful Web Pages for Marketers & Business Executives
Helpful Web Pages for Marketers & Business Executives
Have you ever wished that your workforce was just a cloned group of you?
Do You Wish You Could Clone Yourself? Many bosses have said, “If only people thought like me, worked like me and tried as hard as me!” You can actually have…
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Business Strategy in Corona Covid 19 world
Only poor operational management is overwhelmed by the new world created by the Corona Covid-19 pandemic. Objectively, a strategically-based management team looks at this from an objective perspective. The simple…
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Are CEOs Making Their Own Job Harder than it HAS to be?
The Business World Knows WHAT-to-do but some have missed the How-to-do-It part. Recently, a study of senior executives identified 65% of executive teams experienced a clash between functional and enterprise…
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Snuffing out Workplace Bullying
Snuffing out workplace bullying is a complex and varying activity. While sometimes it comes down to difficult personalities, it can often be a result of motivation, frustration, or basic disengaged…
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The Best Board Wins!
Having spent over 40 years holding at least one, and often dozens, of Board roles, I have come to recognise age-old truths of corporate governance, many shortcomings, higher and key…
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Be Brilliant at B2B branding, marketing and selling
Better Business to Business marketing, B2B management, B2B communication and selling strategy.Make the world to beat a path to your door with good B2B Marketing.Business to business marketing is changingThere…
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The Definition of “Marketing” For Leaders
What is "Marketing"? Marketing means the holistic integrated management of exchange. This management directs decisions about Product, Price, Promotion, Distribution, People, Processes, Positioning and Politics… all described as the 8Ps…
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